Privacy Policy

Effective Date: June 7, 2024

The Minimal Company Inc. ("Minimal," "we," "our," or "us") values the privacy of those who use our products and services, including our website(s) (the "Website"), the Minimal Phone ("Minimal Phone"), and related services (collectively, our "Services"). This privacy policy (the "Policy") explains how we collect, use, and share personal information about users of our Services ("Users," "you," or "your").

Before using our products or services, please read this Policy carefully. By using our products or services, you acknowledge that you have read, understood, and agreed to this Policy and any updates to it. You also agree that we may collect, use, save, and share your relevant information as described in this Policy.

Information We Collect

1. Information You Provide to Us

  • Registration and Order Information: When you register to use our Services, sign up for notifications or updates, or make a purchase through our Services, we may ask for your name, email address, mobile phone number, physical address, and other contact details. This information is used solely for the purpose of providing our services and processing your orders.
  • Communications: If you contact us directly, we may receive additional information, such as your name, email address, phone number, message content, and attachments. This information is used to respond to your inquiries and improve our Services.
  • User Input: If you provide content for processing, such as chat input, photos, or videos, this information is used only for the purpose of providing the requested service.

2. Information We Collect When You Use Our Services

  • Usage Information: To understand how you use our Services and to help us improve them, we automatically receive information about your interactions with our Services, such as pages or content viewed, searches conducted, activities performed, and dates and times of activities. This information is anonymized and not linked to specific users.

3. Information from Cookies and Similar Technologies

  • We and our third-party partners collect information using cookies, pixel tags, or similar technologies when you use our Services. You can modify your cookie settings through your web browser’s "Help" file. Note that if you delete or choose not to accept cookies, some features of the Services may be limited.

Data Collection by Android Operating System

The Minimal Phone operates on the Android operating system. Any data collection related to the operation of the Android OS is separate from The Minimal Company and governed by Google’s privacy policy and terms of service. We do not control or have access to the data collected by the Android OS.

Legal Basis for Processing Your Personal Data

Our legal basis for processing your personal data includes:

  • Performance of Contracts: We process your personal data to provide services, maintain your account, process orders and payments, and provide customer support.
  • Legitimate Interests: We use your personal data to improve our services, perform marketing communications (with your consent), detect and prevent fraud, and recommend features, products, and services of interest to you.
  • Compliance with Legal Obligations: We use your personal data to comply with applicable laws, regulations, lawful requests, or legal proceedings, and to protect rights, privacy, safety, or property.

How We Use the Information We Collect

We use the information we collect for various purposes, including:

  • Providing, maintaining, improving, and enhancing our Services.
  • Processing orders and payments, and providing customer support.
  • Communicating with you, providing updates, and responding to requests.
  • Personalizing our interactions with you based on your interests and preferences.
  • Sending promotional and advertising materials, consistent with your choices.
  • Detecting and preventing fraud and addressing safety issues.
  • Complying with legal obligations and enforcing our Terms of Service.
  • Conducting internal business purposes, such as analyzing how you use our Services and developing new products and features.

How We Disclose the Information We Collect

We disclose personal information in various contexts, including:

  • Vendors and Service Providers: We may share information with vendors and service providers who help us provide our Services, such as website hosting, data analysis, order fulfillment, fraud prevention, and marketing delivery.
  • Third-Party Partners: We may share personal information with third-party business partners, such as telecom providers and services integrated with your Minimal Phone.
  • Analytics and Advertising Partners: We work with companies to understand and improve how you interact with our website and to show you relevant ads. For example, we use Google Analytics to collect data and third-party advertisers to display targeted ads.
  • As Directed by You: Minimal Phone may provide functionality to export or transfer data to third-party services.
  • As Required by Law: We may disclose your information to comply with legal obligations, protect rights, or address safety concerns.
  • Merger, Sale, or Other Asset Transfers: In the event of a corporate transaction, we may transfer your information to relevant third parties.
  • Consent: We may disclose your information with your permission.

Your Choices

You have several choices regarding the processing of your information:

  • Marketing Communications: You can unsubscribe from promotional emails via the link in the emails. Administrative messages will still be sent.
  • Do Not Track: We do not respond to Do Not Track signals.
  • Updating Personal Information: You can update your personal information by contacting us.

Third-Party Services

Our Services may contain links to third-party websites, products, or services. This Policy does not apply to your activities on these third-party services. Please review their privacy policies before providing any information.


We implement reasonable measures to protect your information. However, no electronic transmission or storage can be entirely secure. If you believe your account or interaction with us is no longer secure, contact us immediately.

Retention Period

We retain personal information as long as needed or permitted based on the purpose and applicable law. Factors determining retention periods include the duration of our relationship, legal obligations, and our legal position.

Children's Privacy

We do not knowingly collect personal information from children under 18. If you learn that a child has provided us with personal information, contact us at

International Visitors

Our Services are hosted in the United States. By using our products or services, you consent to the transfer of your personal information to the US and other jurisdictions where our service providers are located. We will ensure appropriate measures to protect your personal data during cross-border transfers.

Your Rights and How to Exercise Them

  • Access: You have the right to access your personal data.
  • Change: You can request corrections to your personal data.
  • Delete: You can request deletion of your personal data, subject to compliance requirements.
  • Withdraw Consent: You can withdraw consent for data processing.
  • Data Portability: You can request transfer of your data to other data collectors or processors.
  • Object: You can object to automated decision-making mechanisms affecting your rights.

Exercise Your Rights

  • Contact: Email to exercise your rights. Verification of identity may be required.
  • Complaints: Submit complaints to if unsatisfied with our response.

Update Your Information or Pose a Question

For questions about your privacy or this Policy, contact

The Minimal Company Inc. © 2024